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never settle forgood enough

Onyx Coffee Lab was founded in 2012 with the goal of both serving and challenging the specialty coffee industry. Our mantra to “Never Settle for Good Enough” has been with us from the start, and it represents a deeply ingrained ethos that drives everything we do.

This mentality demands our own continual evolution as we pursue our mission – to create a more sustainable and equitable coffee industry through our commitment to excellence, transparency, and innovation.

We source over 154 single origin coffees from 22 countries and roast them in Northwest Arkansas.

what we do

One standard, five places it has to hold. Onyx is a sourcing company, a roastery, a wholesale partner, a group of cafes, and an online shop. Here they are in the order the coffee moves through them, from the farm to your cup.

01Sourcing

Sourcing

Direct, long-term relationships with producers who share our values. We're involved at harvest and processing, where our feedback can still change the coffee.

our pillars

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Onyx pillars: hospitality, excellence, commitment, sustainability, transparency, education and innovation. Never settle for good enough.

Seven pillars, one standard: never settle for good enough. They're the guiding lights behind the decisions we make, and each one below comes with its proof.

Hospitality01 / 07

hospitality

Our cafes are the final step in the supply chain, and hospitality is what makes all that craft legible. Every detail is intentional, from the interior to the menu, and each location has a menu built for its room and its neighborhood.

  • MenusExample: what's only on the menu at The Preserve
  • EveryoneElevated without being exclusive. If you're new to coffee, you're who we're here for
  • 2026James Beard Awards finalist, Outstanding Bar
Find a cafe

excellence

We see excellence as our baseline, not the finish line. It’s the refusal to let “good” become a resting place, and it's the discipline of returning to the work again and again until the result can stand up to the highest standard we can hold.

  • The standardExcellence isn't an aspiration. It's the expectation we bring to everything we do.
  • The detailsWe believe the smallest details can make a big difference. Nothing is overlooked, because everything matters.
  • Always improvingThere's always room to learn, refine, and raise the bar. Good enough is never where we stop.

commitment

It’s easy to be disciplined when conditions are perfect, but commitment is what holds when they’re not. It is keeping promises and doing the follow-through. Commitment is measured by our consistency. It’s how reliably we honor our standards, our relationships, and our responsibility to each other.

  • Our wordWe do what we say we're going to do. Trust is earned through actions, not promises.
  • All inWe bring intention, consistency, and care to everything we take on. No shortcuts, no half measures.
  • The long gameWe're not here for what's easy or temporary. We're building something meaningful, made to last.

sustainability

Certified B Corporation

Coffee's future isn't guaranteed, ecologically or economically. We pay premiums above production costs, reward exceptional quality, and make volume commitments that give our partners certainty beyond a single harvest.

  • ProducersPremiums for drying beds and organic fertilizer, and more natural and honey processes, which mean less acidic runoff
  • SolarRoastery running on solar power since early 2020
  • 60%Estimated drop in natural gas use from our infrared roasters
  • PackagingBags made from renewable film layers, 60% compostable
Read our sustainability report

transparency

Every coffee we sell is listed with what we paid for it and who grew it. That's still rare in specialty coffee. Producers deserve credit by name, and vague pricing is where unfair trade hides. Every roaster who publishes makes it harder for the rest of the industry to stay vague.

  • PriceWhat we paid, on every coffee page
  • ProducerWho grew it, credited by name
  • ProfileEvery roast tracked and published, then put to work in Find My Roast
See a coffee's trade data

education

Coffee is complex, and complexity gets intimidating when knowledge is treated like a gate. So we teach at every level, starting with our own team, because a company can't claim excellence without investing in the people delivering it.

  • Our teamClasses, hands-on skills work, and repetition in our training lab before anyone serves a guest
  • PartnersTraining and ongoing support so the coffee tastes right in your cafe
  • EveryonePublic classes, brew guides, and a grind size calculator
Take a class

innovation

Innovation is how we avoid getting comfortable. We ask better questions and answer them with measurements. How do we make a ready-to-drink coffee that tastes like it came from our bar? How do we expand access without lowering the standard?

  • AgtronRoast color measured on every batch, not eyeballed
  • QCEvery batch cupped and scored before it ships
  • TestedThird-party tested for heavy metals, mycotoxins, and refined sugars
  • ExpressionsCafe Expressions skip the double pasteurization most canned coffee goes through
How we built Cafe Expressions

the founders

Jon and Andrea Allen started Onyx in 2012 as a small roastery in Northwest Arkansas. They're the ones who started saying it.

Andrea Allen

Andrea Allen

Co-founder

Andrea Allen is the Co-Founder of Onyx Coffee Lab, the 2020 United States Barista Champion, and a World Barista Championship runner-up. Since beginning her coffee career in 2002, Andrea has become a leading voice in specialty coffee, bringing together technical excellence, genuine hospitality, and a deep commitment to the people behind every cup. At Onyx, she helps guide operations, develop teams, and cultivate a culture where quality and meaningful human connection go hand in hand. Her approach to leadership reflects a belief that exceptional coffee is about creating opportunities, building community, and elevating the experience for everyone involved.

Jon Allen

Jon Allen

Co-founder

Jon Allen is the Co-Founder and CEO of Onyx Coffee Lab, where his passion for specialty coffee, thoughtful design, and relentless innovation has helped shape one of the industry's most recognized brands. With more than two decades of experience spanning coffee sourcing, roasting, hospitality, and design, Jon brings a uniquely holistic perspective to the business. His work extends from building relationships with coffee producers around the world to shaping the spaces, products, and experiences that define Onyx. Driven by curiosity and a belief that every detail matters, Jon continues to challenge conventions and explore what specialty coffee can become.

"This is a random motto that we like to say and thought would go well right here."Jon & Andrea Allen

don't take our word for it